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Is it really such a new problem?

Post Updated 21/11/2011

The ‘Trojan Horse’ of give away printers to sell ink has re-surfaced recently. The Kindle Fire costs more to make than it is selling for. Now Amazon are no mugs – the explanation is in this article

Kindle cost information

 

We are IT resellers, and we’re often ‘pig in the middle’ as far as printer ink is concerned. Customers ask us for advice on network printers – after all, we have to make them work on their systems.

The really difficult bit is inks (or equivalent).

About 5 years ago, that part of the IT industry changed – they stopped making profitable printers and started making profitable (for them) ink. I thought this was a new phenomenon (glad the spell checker caught that one!).

In the Kodak Gallery at the Bradford Media Museum you can see where they got the idea.

free films 1

free films 2

The next day I saw a sign which showed that a lot of these ‘new ideas’ to part us from our money are not so new after all.

peppercorn

The next time a leasing company offers peppercorn rental – here’s how they do it in York!